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The Digital Transformation and Microsoft Dynamics 365

Digital Transformation: The COVID-19 outbreak has changed the way we view the world and our future. This is no truer than in the business world, where it has exposed the flaws in our old-fashioned business models that relied so heavily on face-to-face interactions. Such sudden changes had left a huge gap in the market for tech-based companies to exploit. The challenge for companies now is to offer efficient and digitally diverse business operations.

This is where the introduction of Microsoft Dynamics 365 comes in.

As leading ERP software, Dynamics 365 offers AI-driven applications that support the running of company operations across all departments. They make the operations simpler, faster, and better with the ultimate goal of minimizing company costs and increasing profits. This software is the future of the digital transformation and is what companies must invest in if they wish to gain an advantage in the new marketplace.

Financially many businesses have been hurt during this period of lockdown and they will understandably be hesitant to spend their limited funds. It may seem a difficult time to invest in advancing their technology, but this will prove to be a shrewd and calculated move in both the short and long term.

In the short term, we have already seen the economic damage rigid business models suffered as a result of the pandemic.

In the long term, even in the best-case scenario that the virus runs its course and comes to an end, the right investment in ERP software will remain fruitful.

This is because the marketplace will remain to be dominated by tech companies. It is important to note the lockdown measures only accelerated the digital revolution. It had already begun before the outbreak and will continue to do so after. Life will never go back to ‘normal’ and companies must anticipate the challenges of the new digital marketplace.

Dynamics 365 is a sensible investment as it offers a wide variety of tools companies can use to grow their business.

ERP systems offer big and small companies alike, opportunities for transformation, integration, and growth. It is no surprise therefore that Dynamics 365 already boats some of the biggest clients that use its applications such as UNICEF and Pandora, and they have both benefited greatly.

It gives businesses a competitive edge in a digital environment. This includes the foresight to stay ahead of trends and be proactive in the market instead of reactive.

With the help of AI-driven insights, the NBA franchise The Miami Heat, for example, boosted their season ticket sales by 30%. Using the AI insights, they were able to make sense of their customer data and improve their fans’ overall experience. This would have been otherwise difficult to read without the technology breaking the data down and showing the patterns. The insights led them to increase fan engagement and also help reduce operations costs by $1 million.